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Strategic Hires Expand KWI Capabilities

Over the last decade, we’ve built some of the best corporate communications, employee engagement and change management programs anywhere. Increasingly, the separation between internal community building and external brand reputation is shrinking, making communications a high-level, strategic imperative. With this shift, we have naturally expanded into brand reputation and corporate social responsibility as key vehicles for engaging others and moving ...

Finding the Knowledge Lost in Information

The endless cycle of idea and action, Endless invention, endless experiment, Brings knowledge of motion, but not of stillness; Knowledge of speech, but not of silence; Knowledge of words, and ignorance of the Word. -T.S. Eliot, Choruses From the Rock, 1934 Before I could earn my high school diploma, I had to memorize the beginning of Choruses from the Rock ...

Working for a Company That Doesn’t Value Busyness

“You can’t expect creative people to continue being creative when you have them working more than 40 hours a week.” This statement was something that KWI’s founder, Ken Willis, said to me in my final job interview with the agency. These words really had an impact on me and my decision to join KWI. I was coming from an industry ...

Recipe For Cooking Up a Good Idea

Ideas for new programs or products can spike interest in the news coming from your organization. Since innovation can and does come from anywhere and anyone, here are some ways to be a fantastic facilitator in your company’s next brainstorming exercise. 1) Clarify the challenge. A good facilitator works with the project client well before bringing anyone else to the ...

What does “transparency” really mean?

Social media management software company Sprout Social recently surveyed 1,000 consumers to gauge their perspectives on the role of transparency in today’s marketplace. Among Millennials, the study found that they ranked brands – over even politicians – as the primary group they’d like to see more transparency from. If we’re being honest, it’s probably because they see politicians as lost ...

Coffee and CSR with the Aflac Duck

We love a lot of things at KWI. We love our dogs. We love our office swings. We love our wine. But ask anyone, when it really comes down to it, and they’ll tell you we LOVE our clients. So any chance we have to see them honored for the amazing things they are doing for their customers day in ...
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